COMMUNITY REFERRAL
ONE-TO-ONE JUST MULTIPLIED
NEW TOOLS, NEW THINKING
Taking referral beyond referral and into the community
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Buyapowa is the leading global Referral Marketing platform, powering programs for hundreds of world-famous brands.

The secret behind the success of megabrands including Tesla, Dropbox and Uber is now yours to deploy and enjoy – with none of the growing pains those brands had to endure. Thanks to Buyapowa’s uniquely flexible integration capabilities, we’ll put every conceivable feature at your fingertips before you know it.

From Popovers to Nurture Sequences, via Booster Campaigns, Reward Choices, Gamification and much more, we’ll help you leverage the passion of your existing audiences to expand your reach, accelerate acquisition and drive transactions.

Image of offer to share US$100 with a referred-in friend

How it works

1.

Configure rewards

Create sets of bespoke rewards to offer existing customers when they successfully introduce a friend, and for those friends when they transact.

2.

Set triggers and rules

Determine the action, or combination of actions, which introduced friends must take to trigger rewards. Offer reward choices, or flex your rewards in line with the type or value of each action.

3.

Configure reward CRM

Customize the words and images on customer and friend landing pages, and for all associated emails. Start from scratch or work with our experts to craft something beautiful.

4.

Engage your existing audience

Spread the word about your program via your traditional marketing channels or automate awareness via your app, website and customer account areas.

5.

Trigger rewards

Once your existing audience shares with their networks, referral tracking and verification against business rules can be automated via the Buyapowa API and tracking tags. Alternatively, upload the data manually via the Buyapowa portal.

6.

Rewards distribution

Buyapowa distributes rewards to every customer who takes the desired action (or combination of actions) and to the individual who introduced them. Buyapowa can quickly integrate with your email domain or you can use our own.

7.

Analyze impact

Track the performance of your referral program via the Buyapowa portal. Our experts are always on hand to give insightful advice and guidance.

Our solutions make it effortless to continually tweak and improve your campaign, maximising engagement with your audience.

Benefits

Acquire Specific Customers

Acquire more customers more effectively and at a lower cost than via other marketing channels.

Reward Loyalty

Engage and reward your most passionate advocates, bringing them closer to your brand and increasing loyalty.

Create A Buzz

Ensure that customers are talking about your brand, products and services and not those of your competitors.

Transform advocacy into incremental sales

OVERVIEW

Customers

The flexibility of the Buyapowa platform allows you to build and manage campaigns that are tailored to the needs of your industry. Here’s how enterprise brands from all sorts of backgrounds are using Buyapowa to win more of the right customers.

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Referral Codebreakers

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