--- title: "Cogeco launch brand new referral program" id: "36248" type: "post" slug: "cogeco-launch-referral-program" published_at: "2024-04-18T16:08:10+00:00" modified_at: "2024-12-31T11:12:54+00:00" url: "https://buyapowa.positivedesign.dev/blog/cogeco-launch-referral-program/" markdown_url: "https://buyapowa.positivedesign.dev/blog/cogeco-launch-referral-program.md" excerpt: "We are thrilled to announce the launch of Cogeco’s brand-new referral program. Cogeco, a fast-growing Canadian telecommunications and media company, has introduced a best-in-class referral program that rewards its customers for their advocacy. Referral marketing is sweeping across the Canadian..." taxonomy_category: - "Communications & Media" - "Use cases" taxonomy_post_tag: - "Canada" - "Cogeco" - "Referral Program" --- [Back to Articles](https://buyapowa.positivedesign.dev/blog/) - [Communications & Media](https://buyapowa.positivedesign.dev/blog/category/communications-media/) , [Use cases](https://buyapowa.positivedesign.dev/blog/category/use-cases/) # Cogeco launch brand new referral program Last Modified: 31/12/2024 **2 min read** [https://buyapowa.positivedesign.dev/blog/author/alex-pandya/](https://buyapowa.positivedesign.dev/blog/author/alex-pandya/) **Author:** [Alex Pandya](https://buyapowa.positivedesign.dev/blog/author/alex-pandya/) - Marketing Manager We are thrilled to announce the launch of Cogeco’s brand-new referral program. [Cogeco](https://www.cogeco.ca/en/) , a fast-growing Canadian telecommunications and media company, has introduced a best-in-class referral program that rewards its customers for their advocacy. Referral marketing is sweeping across the Canadian telecommunications industry, and this is a testament to its growing influence. Why This Matters: In a landscape where customer acquisition costs are climbing, Cogeco is setting the standard for how telecom brands effectively expand their customer base. The use of Buyapowa’s cutting-edge referral marketing platform offers Cogeco a cost-effective channel for growth that will scale with the business’s rapid expansion. The Program: Buyapowa’s platform is uniquely designed to enhance the referral process, ensuring seamless integration and reward delivery. The Cogeco program rewards each eligible existing customer with a $50 bill credit for each new successful referral, and the referred-in friend also earns a $50 bill credit, once they meet the eligibility criteria. Referrers can bring in up to 5 friends each, meaning there is a potential $250 on the table. It’s a win-win. Looking Ahead: Buyapowa and Cogeco are shaping the future of customer acquisition in Canadian telecommunications. We’re excited to see the program support Cogeco’s growth and foster stronger customer connections. Stay tuned as we embark on this exciting journey and a huge thank you to our teams and partners for making this possible! If you want to explore additional examples of top-tier referral marketing initiatives globally, feel free to peruse our [latest publication](https://buyapowa.positivedesign.dev/blog/referral-program-examples/) . Of if you’d rather, you can [discover the best in Canadian telecoms](https://buyapowa.positivedesign.dev/blog/referral-programs-canadian-telecommunications/) with our recent article. If you’re aiming to initiate or enhance a referral program tailored to your business needs, don’t hesitate to [reach out](https://buyapowa.positivedesign.dev/about-us/) . ## Free eBook Referral Codebreakers Fill in the form & Unlock the science behind the world’s most successful & influential referral marketing programs ##### Categories ## Related Articles ### [Credit Union Referral Program Guide (+ 11 Examples)](https://buyapowa.positivedesign.dev/blog/credit-union-referral-programs/) - [Banking & Finance](https://buyapowa.positivedesign.dev/blog/category/banking-finance/) , [Thought Leadership](https://buyapowa.positivedesign.dev/blog/category/thought-leadership/) [Read More](https://buyapowa.positivedesign.dev/blog/credit-union-referral-programs/) 28/06/2026 29 min read ### [The Complete Online Gaming Blueprint](https://buyapowa.positivedesign.dev/blog/online-gaming-blueprint/) - [Gaming](https://buyapowa.positivedesign.dev/blog/category/gaming/) , [Thought Leadership](https://buyapowa.positivedesign.dev/blog/category/thought-leadership/) [Read More](https://buyapowa.positivedesign.dev/blog/online-gaming-blueprint/) 26/06/2026 9 min read ### [The Complete Banking Blueprint](https://buyapowa.positivedesign.dev/blog/the-complete-banking-blueprint/) - [Banking & Finance](https://buyapowa.positivedesign.dev/blog/category/banking-finance/) , [Thought Leadership](https://buyapowa.positivedesign.dev/blog/category/thought-leadership/) [Read More](https://buyapowa.positivedesign.dev/blog/the-complete-banking-blueprint/) 25/06/2026 10 min read ### [30 Tips to Generate More Customer Referrals](https://buyapowa.positivedesign.dev/blog/tips-encourage-customer-referrals/) - [Thought Leadership](https://buyapowa.positivedesign.dev/blog/category/thought-leadership/) [Read More](https://buyapowa.positivedesign.dev/blog/tips-encourage-customer-referrals/) 25/06/2026 40 min read ### [An Open Letter to Anyone Who Thinks Referral Marketing Hasn’t Changed](https://buyapowa.positivedesign.dev/blog/an-open-letter-to-anyone-who-thinks-referral-marketing-hasnt-changed/) - [Thought Leadership](https://buyapowa.positivedesign.dev/blog/category/thought-leadership/) [Read More](https://buyapowa.positivedesign.dev/blog/an-open-letter-to-anyone-who-thinks-referral-marketing-hasnt-changed/) 24/06/2026 4 min read ### [Referral, Loyalty & Switching Dynamics in Canadian ISPs](https://buyapowa.positivedesign.dev/blog/referral-loyalty-canada-isps/) - [Thought Leadership](https://buyapowa.positivedesign.dev/blog/category/thought-leadership/) [Read More](https://buyapowa.positivedesign.dev/blog/referral-loyalty-canada-isps/) 14/06/2026 13 min read ### [Referral & Switching Dynamics in US ISPs](https://buyapowa.positivedesign.dev/blog/referral-switching-dynamics-in-us-isps/) - [Thought Leadership](https://buyapowa.positivedesign.dev/blog/category/thought-leadership/) [Read More](https://buyapowa.positivedesign.dev/blog/referral-switching-dynamics-in-us-isps/) 14/06/2026 16 min read ### [How Do You Attribute Referrals as Part of the Marketing Mix?](https://buyapowa.positivedesign.dev/blog/referrals-attribution/) - [Uncategorised](https://buyapowa.positivedesign.dev/blog/category/uncategorised/) [Read More](https://buyapowa.positivedesign.dev/blog/referrals-attribution/) 14/06/2026 9 min read ### [What Drives Better Performance: An Evergreen Referral Program or Promotional Referral Campaigns?](https://buyapowa.positivedesign.dev/blog/evergreen-referral-program-vs-promotional-campaigns/) - [Thought Leadership](https://buyapowa.positivedesign.dev/blog/category/thought-leadership/) [Read More](https://buyapowa.positivedesign.dev/blog/evergreen-referral-program-vs-promotional-campaigns/) 14/06/2026 6 min read ### [The Complete Installer & Engineer Blueprint](https://buyapowa.positivedesign.dev/blog/installer-engineer-blueprint/) - [Thought Leadership](https://buyapowa.positivedesign.dev/blog/category/thought-leadership/) [Read More](https://buyapowa.positivedesign.dev/blog/installer-engineer-blueprint/) 14/06/2026 7 min read ### [The Complete Community & Local Partner Blueprint](https://buyapowa.positivedesign.dev/blog/community-local-partner-blueprint/) - [Thought Leadership](https://buyapowa.positivedesign.dev/blog/category/thought-leadership/) [Read More](https://buyapowa.positivedesign.dev/blog/community-local-partner-blueprint/) 14/06/2026 7 min read ### [Referral, Loyalty & Switching Risk in the French Energy Market](https://buyapowa.positivedesign.dev/blog/referral-french-energy/) - [Energy](https://buyapowa.positivedesign.dev/blog/category/energy/) , [Thought Leadership](https://buyapowa.positivedesign.dev/blog/category/thought-leadership/) [Read More](https://buyapowa.positivedesign.dev/blog/referral-french-energy/) 14/06/2026 13 min read ### [Referral, Loyalty & Switching Risk in French Home Insurance](https://buyapowa.positivedesign.dev/blog/referral-french-home-insurance/) - [Insurance](https://buyapowa.positivedesign.dev/blog/category/insurance/) , [Thought Leadership](https://buyapowa.positivedesign.dev/blog/category/thought-leadership/) [Read More](https://buyapowa.positivedesign.dev/blog/referral-french-home-insurance/) 14/06/2026 10 min read ### [Referral, Loyalty & Switching Risk in French Car Insurance](https://buyapowa.positivedesign.dev/blog/referral-french-car-insurance/) - [Insurance](https://buyapowa.positivedesign.dev/blog/category/insurance/) , [Thought Leadership](https://buyapowa.positivedesign.dev/blog/category/thought-leadership/) [Read More](https://buyapowa.positivedesign.dev/blog/referral-french-car-insurance/) 14/06/2026 3 min read ### [Referral Motivation in Spain’s Pet Insurance Market](https://buyapowa.positivedesign.dev/blog/referral-pet-insurance-spain/) - [Insurance](https://buyapowa.positivedesign.dev/blog/category/insurance/) , [Thought Leadership](https://buyapowa.positivedesign.dev/blog/category/thought-leadership/) [Read More](https://buyapowa.positivedesign.dev/blog/referral-pet-insurance-spain/) 14/06/2026 17 min read ### [Referral, Loyalty & Switching Risk in Spanish Car Insurance](https://buyapowa.positivedesign.dev/blog/referral-switching-spanish-car-insurance/) - [Insurance](https://buyapowa.positivedesign.dev/blog/category/insurance/) , [Thought Leadership](https://buyapowa.positivedesign.dev/blog/category/thought-leadership/) [Read More](https://buyapowa.positivedesign.dev/blog/referral-switching-spanish-car-insurance/) 14/06/2026 15 min read ## Free eBook Referral Codebreakers Fill in the form & Unlock the science behind the world’s most successful & influential referral marketing programs.